Networking brings economic empowerment

Professional networking in the community you live in is not only a great way to get your name out there, but it is an effective form of community relations and expands your overall network. As a small-business owner, it’s important to remember your community are your customers.

This is one reason why it is so crucial that as a local business owner, you stay involved and engaged in your community. When you attend or host a networking event, you are building a sense of trust within your community. Putting a face to the name allows for your community to get to know you – and this in itself can be a precious marketing asset.

Staying in touch with your community is a great way to gain local referrals because your customers will trust you; plus, it can also be economically empowering. In 2011, American Express sponsored a Small Business Consumer Pulse Survey that found more 93 percent of Americans believe it’s important to support the local small businesses that they value in their community, and nearly 73 percent consciously shop at small businesses in their community because they do not want them to go away.

Building a network can help you find opportunities and, ultimately, benefit your career. What you pay forward will be paid back because you never know where your network can take you. It can help teach about different business, get things done and increase your perception of success.

As publishers of Capital Area Women’s LifeStyle Magazine, Greater Lansing Business Monthlyand ing Magazine, M3 Group is proud to host some of Lansing’s most established networking events like Connections and Coffee, the annual Lady Classic golf outing and more. We hope to see you at some of our events!

What’s coming up for us this year?

 

Lady Classic

Wednesday, Sept. 19, 2018

8 a.m.- 4:30 p.m.

Hawk Hollow Golf Course

15101 Chandler Road, Bath, MI 48808

Capital Area Women’s LifeStyle Magazine is proud to host the 2018 Lady Classic golf outing, benefiting the Women’s Center of Greater Lansing. Register at cawlm.com/lady-classic/.

 

Inspiration and Influence Awards

Thursday, Oct. 18, 2018

6-8:30 p.m.

Crowne Plaza Lansing West

925 South Creyts Road, Lansing, MI 48917

Capital Area Women’s LifeStyle Magazineand the Aitch Foundation have come together to shine a light on heroes in the mid-Michigan area who inspire, impact, imagine and influence change in our communities. These distinguished event will recognize leaders in the areas of community impact, women’s advancement and medical research as well as award the mid-Michigan Woman of the Year.

 

Connections and Coffee

Tuesday, Nov. 13, 2018

8-9 a.m.

Washington Avenue Advisors

1146 Washington Avenue, Lansing, MI 48910

*On-site parking and street parking available

Be an active member of Lansing’s dynamic business community. Connections & Coffee, presented by Greater Lansing Business Monthly, is a free networking breakfast for all local business individuals. Meet people from diverse industries to add to your network, reconnect with friends and find local resources.

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