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M3 Blog

The Art of Photography

Imagery is everything — and making sure you have a cache of images available that help define your brand is important. Strong images show you care about details. They give you a professional credibility and make you stand out from the crowd.

From concept to execution and design, we can tell stories through images for websites, social media, video shorts and more. M3 Group’s photography services can help you build that cache for use in several ways.

Here are just a few examples of our photography, and the ways you can leverage it for your brand.



Headshots of your team are useful not only on your company website, but in RFPs to showcase staff and specific talents. At M3 Group, we regularly feature our staff on social media as well with “Meet the Team” posts. We feel it is important for our clients to know who is working on their projects, and images help them feel connected.

Headshots should be retaken every one to two years to freshen things up. You no longer need a solid background for headshots like in the old days. Our M3 Group team photos are taken throughout our building with unique backgrounds.


Social Media

We feel it’s important to stay connected to clients and potential clients through social media. From behind-the-scenes photos and networking events to showcasing our work, pictures stand out on social media, whereas only words will most likely be scrolled by.



Capturing the details of your products, awards or even the little moments help to share your story in vivid detail. You can use such shots for your advertising campaigns, social media, website and much more.



Our work for client websites in both photography and videography help us to create movement and emotion that resonate. For example, a photoshoot for our client AKTV8 elevated its website with fresh, new content.



M3 Group is the publisher of 517 Magazine, and the imagery there helps to share the stories of the Greater Lansing region.

Photography is the essence of a brand captured in a still. Using professional, high-quality imagery across your website, social media and other digital channels will not only help you stand out but improve your visibility online.

Contact us regarding our photography services at