Workplace Culture is Key to Our Success
Talented, smart, creative individuals in marketing can work just about anywhere. But why do they choose one particular company over another? Workplace culture is key. A good fit into the company culture is a necessity for survival at busy and thriving companies. When someone leaves a company, it is often not a failure. It is […]
M3’s In-Service Day will Better Serve Clients
Improvement is a perpetual process. Being open and able to adapt and evolve in a way that propels an advancing motion are the antidotes to the disease of stagnation — and stagnation stifles creativity and breeds complacency. At M3 Group, we don’t believe in standing still. We’re all about motion and forward progress. It’s what […]
Retrospect: One Year as a Reseda Group Subsidiary
To put a new twist on an old expression: What a year a difference makes. It’s been just over a year since M3 Group became a subsidiary of Reseda Group in 2022, and a lot of positive changes and developments have taken place in that time. Reseda Group is a credit union service organization founded and […]
M3 Group Wins Two Viddy Awards for MSUFCU Campaign
Motion captivates. Visuals provide food for the eyes. They prompt the immediate emotional response that text cannot, and they can encapsulate a complex story in a matter of seconds that would take paragraphs of words to convey. It’s not too hard to see why video is so popular. Video is an easy-to-digest format that gives […]
M3’s Pod Structure Provides Consistency, Continuity for Clients
At M3 Group, we pride ourselves on being pod people. No, we aren’t the plant-like extraterrestrial parasites that inhabit humans from the horror classic “Invasion of the Body Snatchers” — although we do all shuffle toward the kitchen in a zombified state whenever the company springs for lunch. After all, it’s been well-documented that the […]
MSUFCU’s #dreamBIG Campaign
M3 Group was called to action by our client Michigan State University Federal Credit Union to create a series of commercials and billboards to tell the stories of community organizations, highlight their work and reveal how MSUFCU has helped them achieve their big dreams in the community. The campaign needed to highlight MSUFCU’s more than […]
M3 Group Wins Hermes Award for 517 Magazine
Time to draw up those blueprints. M3 Group may have to build a new wing in the trophy case dedicated solely to 517 Magazine if the publication keeps picking up hardware at this pace. 517 Business and Life, which is produced and published monthly by M3 Group, recently earned a gold Hermes Creative Award in […]
Design Trends for 2023
Welcome to 2023, where design trends are as exciting and dynamic as ever. We are constantly scouring the web for inspiration, and keep our fingers on the pulse of the design world to bring you the most prominent design trends of the year. So, sit back, grab a coffee and let’s take a look at […]
Clicks to Conversions: Understanding Digital Advertising
As an agency that publishes a print magazine, we stand by our belief that print is a highly trusted form of advertising for your business or brand that gets results. But we also live in a digital world — and, according to Statistica, as of January 2023 there are 5.15 billion active internet users around […]